As we all know email is a form of communication from one person to another over the internet. Email has now change over the past years where business is using email more than ever. Which bring me to a point if your in business, and your using regular email your using the wrong tools of communicate. The laws concerning email are now more enforced than ever before. There for businesses are now moving toward permission base email systems.
What are email permission base systems? Permission based system are email that let's your customer opt-in. This means that you send your customer an email where their is a small form the let them fill in there name and email address. Which give you permission to send offers about your companies product or service. This protect your company from spamming laws. The best way to do this is to double opt-in this is done the same way excepted your customer get another email so that they confirmed the opt-in .
Who need to use this system, any business that are sending offers of sale or just trying to get someone to consider their product or service. Which brings me to this most free internet email can not protect you from these laws.
Plus Businesses need a way to measure how business email are getting to the customer. if they are effective in terms of are your customers opening them, and looking at the offer or links and are you making sale from those email.
What is needed in a permission based email system?
1. will your email be delivered and make it through spam filters . you need system that you can run your email though and it will tell you if the word in the subject line are spam keywords.
2. a system that will tell you if your email has been opened at all.
3. a system that will tell you if that your email links have been open and was it forwarded to someone else.
These are just some of the ways permission based email systems help your business move forward using email to produce results for your business.
Any one wanting to know more about the subject can email me at noirnet@vmdirect.com or you can see a permission based system at
www.emailmarketingf5.com