NFL Wants Digital Agency for UK American Football
NFL on lookout for UK digital agency- 30 Oct 2008 00:00:00
In an effort to further boost the profile of American football in the UK, the National Football League (NFL) has been the tender process to appoint a digital agency that can stimulate international interest of the sport.
After the New Orleans Saints took on the San Diego Chargers at Wembley Stadium in the second NFL game to be played in London, the NFL is eager to continue expanding and is considering basing a permanent team in the UK.
The appointed digital agency will be briefed with promoting www.coachstilo.com, which aims to explain the rules of the sport and encourage interaction from users.
The site was created after the NFL ran into the problem last year in which there was no way to monitor the post-London game interest of fans around the world.
Source: Sports Industry Informer
SportsIndustry.Biz
In an effort to further boost the profile of American football in the UK, the National Football League (NFL) has been the tender process to appoint a digital agency that can stimulate international interest of the sport.
After the New Orleans Saints took on the San Diego Chargers at Wembley Stadium in the second NFL game to be played in London, the NFL is eager to continue expanding and is considering basing a permanent team in the UK.
The appointed digital agency will be briefed with promoting www.coachstilo.com, which aims to explain the rules of the sport and encourage interaction from users.
The site was created after the NFL ran into the problem last year in which there was no way to monitor the post-London game interest of fans around the world.
Source: Sports Industry Informer
SportsIndustry.Biz
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