Andy Gross's Page

How Dealers Make More Money

DO YOU WANT MORE SALES & SERVICE PROSPECT IN-BOUND PHONE CALLS TO YOUR DEALERSHIP? Of course you do!

Car Czar Consulting Virtual Car Czar™ AutoRingMaster (”ARM”) econometric modeling tool guarantees dramatic Month-over-Month, Year-over-Year Improvements - Measurable Results, and higher ROI & Highly Satisfied Repeat Customers

DETAILS

Car Czar Consulting’s Virtual Car Czar™ econometric modeling tool has transformed other dealer’s approach to evaluating data, from a ‘rear view mirror’ report into a reliable projection tool that helps dealers control marketing spend and manage ROI,” shared Andrew Gross, CEO. (See at: http://carczarconsulting.com/free-virtual-dealer-consulting-tool/)

“This kind of visibility and insight is extremely important to our dealers,” he continued. “We are now able to optimize marketing spend in a way they didn’t think was possible.”

John Ingram, Car Czar Consulting’s Vice President of Analytics, Media and Optimization, added: “The Virtual Car Czar™ AutoRingMaster econometric modeling tool is ushering in a new age of marketing intelligence dealers never thought they’d have until now.”

“With unprecedented accuracy, we are able to determine the best spending levels to reach optimum sales given the economic environment for our dealer customers,” he continued. “Where industry ‘norms’ predict retail sales averages between 10-15 percent, we were delighted at our ability to predict within 1 percent of actual numbers.”

This is how Car Czar Consulting designed its process with its dealers in mind: customized analytics and search capabilities to find and eliminate inefficiencies within the brand’s marketing spend.

Car Czar Consulting then collected custom data from a variety of sources — including real time, dealer corporate, offline, online, environmental and batch feeds — and consolidated this data into one model.

Dealers and Car Czar Consulting then work together to develop a series of algorithms now branded the Virtual Car Czar™ to predict business success. These algorithms were based on multiple variables in the sales system and included everything from Web clicks, housing starts, value of the dollar, gasoline prices and inflation.

HOW IT WORKS

Car Czar Consulting provides customized & measurable online marketing and media/e-commerce strategies.

Our Digital Marketing program is unparalleled, and includes reputation management, SEO/SEM, Social Marketing, and a host of other industry buzzwords that don’t mean anything unless they are measured and translate to sales.

The point is not to dazzle you with the latest trends; moreover, the point is to help you produce more revenue on less budget. If that means Facebook and Twitter, okay. We used to put a 30′ Purple Dinosaur on the roof of the dealership, what’s the harm in cleaning up a Yelp account?

Testimonials

CASE STUDIES

Vacaville Nissan (NSANY 14.82 ↑0.82%), Vacaville, CA

We experienced a 250% increase in finance applications per month at Vacaville Nissan immediately after removing the RipOffReport*. Was it worth four hours of listening to a nice old lady and a couple of free oil changes? You tell me.

Maybe your store is a couple of free oil changes away from a record used car month. If you’d like to find out, get a free E-valuation by calling Andrew Gross, CEO, at 503-701-6003 or andy@carczarconsulting.com.

Future Ford, Northern California CA, has been monitoring their phone call penetration for four (4) years.
In March, 2007, they peaked with 438 phone calls; well above their 2008 and Q1 2009 average of 300inbound calls per month.
When we installed our Virtual Car Czar™ AutoRingMaster econometric modeling tool in May 2009, we increased the count within the first month to 488.
In June 2009, we’re over 500+ calls, a new store record. How did we accomplish this:
1. Discoverability: Development of Relevant Market Penetration
2. Messaging: Development of Relevant Value Proposition
Call us at 503-701-6003 or email us at andy@carczarconsulting and trust us show you how we can accomplish these kinds of results for you and your dealership(s).

"They brought some direction to our internet sales through sales cycle processes with phone, text and email follow up. [They] maximized our advertising spend to get more exposure for the same investment, and came up with some great ideas for our budget. Classic and non-traditional advertising, web site optimization, and interactive media campaigns. Total cutting edge digital marketing." — Brad Rozner