ASHTON KUTCHER WON!!! ASHTON WON!!! ASHTON WON!!!
But what is the meaning of this victory to the marketing world? What did it prove?
In a single word, Transformation. This was the defining moment of how the internet won over the Television. It is, as Ashton said, “A changing of the guard…from the old way of consuming media to the new way of consuming media.” Not only did CNN have the advantage of having continuous air coverage, but they had not one, not two, not three, not four, but over five…
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Posted on April 17, 2009 at 4:36am — Comment