Zeke Camusio's Page

Should is a hard word to stomach. Often we’ll tell ourselves “I should do that… “ or “That should be on my to do list.” When it comes to Social Media Marketing, the shoulds are overwhelming. You should be on Facebook. If you’re on Facebook, you should be on Twitter. If you’re on Twitter, you should be posting on Twitter. What, you haven’t set up a Digg.com account? Well, you should…

Most of us get so overwhelmed, that we choose to do nothing. Seems like a bad solution. Let’s take a different ap… Continue

Quick question: Would you rather buy a sports drink endorsed by Michael Jordon or Oprah? They’re equally famous around the world, but Michael Jordon’s probably the better choice for a sports drink because he was a famous professional athlete. Oprah, on the other hand has endorsed relationship books, diet plans, moisturizing lotion, and women’s health challenges. All appropriate for her specific brand of credibility.

Two important ideas in credibility:

1. Know what your audience i… Continue

If you want to increase your SEO and design sites that stand out from your competition, check out the following user-friendly webmaster resources.

Google Webmaster Central
Check out Google Webmaster Tools - the following features make it easy for developers to easily design/create comprehensive sites.

Before you get started, you need to sign up for a Google account. Googl… Continue

Keywords mapping plays a crucial role in SEO and is part of your onsite optimization (how pages are set up so search engines can intuitively crawl and index your site).

Keyword mapping also keeps everyone on the same page (literally). If you are building a brand new website, keyword mapping is especially essential. It lends relevancy and consistency to your site’s structure. It also keeps your copywriters and web developers on the same SEO track.

Keyword Research
Spend time researching… Continue

When it comes to ethical SEO technique, aggressive white hat is how you need to approach SEO. Just think “value” when it comes to white hat SEO. White hat is ethical search engine techniques approved by the big players such as Google.

With aggressive white hat SEO tactics, “slow and steady wins the race” – every time! White hat SEO is every element you add to your sites, blogs, etc. that add VALUE and credibility.

• Write GREAT, unique conte… Continue