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All Blog Posts Tagged 'postal' (7)

Katie Davies Royal Mail postal strike in UK is going to cause chaos this winter.

It looks like the UK is going to be beset by a postal strike by the Royal Mail, read about it on the BBC website. The timing is not a coincidence as we are entering the autumn and winter holidays season, which is the busiest time for Christmas Cards, Gift deliveries on top of the general mail. The Royal Mail is about to put up its prices as (reaContinue

Added by Katie Davies on October 8, 2009 at 4:22am — 1 Comment

Howard Larson How Good Is Direct Mail?

The US Postal Service (USPS) has been capturing statics about direct mail for about 20 years now, through their Household Diary Study, This survey is done yearly with over 5,200 US households who (actually) volunteer to log the mail they receive and record what they do with it. The 2007 study published on the USPS web site showed that 48% of direct mail recipients read the mail and an additional 33% at the least scanned over the piece. That is a whopping 81% of mailed out pieces that are LOOKED… Continue

Added by Howard Larson on April 22, 2009 at 8:57am — No Comments

C J Oliver ETechDev premium status nears release

ETechDev is expanding to never seen before benefits and data! Secure your premium membership to the ETechDev business community forum today by sending a email to premium@etechdev.info with your registered username and email address. ETechDev premium will include access to a online email marketing system to over 500,000 opt in verified email addresses for unlimited use by yourself, access to the advanced downloads database & 1 month free promotion across all ETechDev networking websites in 12… Continue

Added by C J Oliver on December 30, 2008 at 6:12pm — No Comments

Howard Larson Criteria For Choosing Stores For Holiday Shopping

34% Proximity 29% TV Holiday Ads 41% Friends Suggestion 70% Coupons received 33% Go to the same stores as usual 66% Flyers/Ads Mailed out Larson note: Mail mail mail!!! Post or E-mail, get your coupons in their hands. USPS or E-blast get your ad out and in their faces. If you’re a follower of this blog there are lots of ideas scattered in the different posts. Howard Larson Larson & Associates Target Marketing & Telesales Professionals for new account acquisition Making go… Continue

Added by Howard Larson on December 10, 2008 at 1:30pm — No Comments

Howard Larson Price Increases at USPS

UPS, FedEx and yes the US Postal service will raise rates too. Pricing for shipping services will change on January 18, the US Postal Service announced following a vote by its Board of Governors. Prices will change for Express Mail, Priority Mail, Parcel Select, Parcel Return Service and some international shipping products. Overall, shipping services prices will increase an average of 5 percent. The new prices are available at www.usps.com/prices New for 2009 is Commercial Plus pricing. New… Continue

Added by Howard Larson on November 19, 2008 at 8:27am — No Comments

Howard Larson US Postal Service Revenue vs. Volume

US Postal Service Revenue First Class Mail. . . 37.6B Direct Mail . . . . . . 20.8B Priority Mail . . . . 5.2B Package Services . 2.3B All Other . . . . . . . 9.2B US Postal Service Mail Volume First Class . . . . . . 95.9B Direct Mail . . . . 103.5B All Other . . . . . 12.8B *Newsweek Larson note: We are blessed with a for the most part very efficient and inexpensive postal service. If direct mail was taken out of the mail mix would we have the same service that we now e… Continue

Added by Howard Larson on October 22, 2008 at 9:03am — No Comments

Howard Larson Saturation Mailing

In an economic downturn you need to give a projection of being a strong stable company. This will give you the look of a stable sound company and a major player in your field when the compensation is quite and not marketing hard and heavy. At this time a tactic might be saturation mailing. Which is a process where you send a mass mailing out to every address in a particular area. Because saturation mailings are so easy for the Post Office to process they can pass a savings on to the mailer whic… Continue

Added by Howard Larson on August 27, 2008 at 3:00pm — No Comments

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