Kanika W.'s Blog (8)

Last month I saw a YouTube video featuring, Kristin Tillquist, author of Capitalizing on Kindness: Why 21st Century Professionals Need to be Nice. The video got me thinking, how can I use my business to extend my philanthropic reach, generate brand awareness, and make a positive impact in my community? With the current economy, charitable contributions are down more than ever, and while your own perso

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Last month I saw a YouTube video featuring, Kristin Tillquist, author of Capitalizing on Kindness: Why 21st Century Professionals Need to be Nice. The video got me thinking, how can I use my business to extend my philanthropic reach, generate brand awareness, and make a positive impact in m

… Continue

Recently, I ran across a blog that touted 32 ways to use Facebook for business. As of late, I had joined the estimated 250 million people using Facebook socially to connect with old friends; however, I hadn’t really explored the idea of using Facebook to grow my business. I wasn’t sure about using a social network for business; so, the question remained, what does fac

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Let’s face it, these are tough times for a lot of people, and as we all seek ways to cut costs, I decided to go on a personal quest to find the top products and/or services that can save a start-up company M-O-N-E-Y.
Here’s what I’ve found:

PHONE: Maxmail: Who ever heard of a local LAN line for $84.00 a year—sounds insane right? Well, if you’re just starting a business and don’t want to pay your local phone company that outrageous mon

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With the recent downturn in the economy you may be wondering how to keep your business afloat; as a result, a marketing strategy may be the furthest thing from your mind. However, in a time when most companies are cutting back, you can remain on the forefront if you keep your business visible using advertising strategies that are smart and effective. “Marketing is muscle, not fat; be careful about cutting it,” says Steve McKee, president of McKee Wallwork Cleveland Advertising. In his recent ar… Continue

No one ever said starting a business would be easy, but once you make the decision to start one, it’s all you can think about. The following five simple rules can help you build a solid foundation for success regardless of how big or small your business idea: RULE #1: DO WHAT YOU LOVE Most people are experts at what they love, why—because doing what you love makes you feel good. It ignites passion. It makes you feel valued, engaged, motivated, and in the business world, ambitious. There… Continue

Congratulations—you’ve made it to 2009! Whether you’re a veteran business, a start-up, or a budding entrepreneur, lets take the recession bull by the horns and shout, “Bring it on!” But before we put on our suit of armor and head out to the battlefield, there’s never been a better time to take a close look at your business and decide where you want to go from here. No good solider goes to war unless they have a solid plan for survival. So, is your business prepared to survive? Here are fo… Continue

New methods for marketing your business are popping up everywhere, and online communities are no exception. So, exactly what is an online community and what does it have to do with growing your business? The truth is, you won’t know how it affects your business until you try it, but there are three key tips that can help you use them to effectively grow your business over time. What IS an online community anyway? First let’s be clear about what an online community is and how it can be b… Continue