Wyteria Jacobo's Blog (9)

Can you answer these questions about your website? Are your keywords in the right place on your web page? Is your content's reading level appropriate for your target audience? What do the search engines think about your domain age? Who's linking to your site?



If you're having trouble coming up with the answers, then it's time for a complimentary checkup! To request yours, go to http://www.ThePromotionAdvisor.com and… Continue

Ok, I'm going to cut right to the chase here.



Your tradeshow marketing plan consists of three parts:



Pre Show

At the show

After the Show



Your mission, should you choose to accept it, is to accomplish the following:



Deliver the message to the target audience



Make your show presence memorable, measurable and under budget



Build your brand.



Let's begin with pre-show contact. Did you know that 75% of booth visits… Continue

Find more photos like this on African… Continue

If you normally turn to traditional media to advertise your brand, you might want to read the results of a new study (The Advertising Specialties Impressions Study) conducted by the Advertising Specialty Institute first. Over 600 business recipients of promotional products were interviewed. Expect to be surprised and enlightened.



ASI's investigation reveals… Continue

WLB Enterprises is pleased to announce our new channel on YouTube, GetMoreROI. We are committed to delivering measurable returns on your marketing investment. Each edition will feature practical marketing tips and tools you can use to keep your brand top of mind.



Our inaugural edition explains where buying decisions are made and why you should practice intelligent follow up.



Watch it on YouTube…



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Did you hear about the new JC Penney store in Plano, Texas that is projected to be LEED certified once the store is complete? The store is scheduled to open in August of next year. I read the story and was impressed with the measures JC Penney is taking to achieve this status. For example, they are using recycled denim to insulate the store. I never… Continue

It seems that corporate's perception of flip-flops has changed over the years. What was once seen as a business attire faux pas is now a welcome advertising vehicle at meetings, cruises, beach incentive packages, employee vacations, and award galas. Why did corporate change its mind? Two reasons. First, the company logo can be placed on the bottom of the sandal, turning it into a "talking" footprint. Second, employees and other recipients will… Continue

Find the following and more at our corporate gift shop:

Business-to-business greeting cards

CD greeting cards (Yes, they really do play music!)

Unique desk calendars

Logo'd presentation cards for gift cards (You can't get this from retail!)

Your Corporate Gift…

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Many schools of thought exist on how to get more traffic online. Some professionals believe that the key lies in optimizing your website so that search engines find it easier. Others say that knowing your competition is important and they encourage you to research which keywords bring in the most traffic, organic and otherwise. However, a few savvy individuals do not worry about SEO optimization since they buy all their traffic. Well, I say… Continue