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Playing it by the numbers…

NINE THOUSAND BLACK AND WHITE MAILERS. These have a 1% - 5% chance of NEVER being opened.

or...

TWO HUNDRED CLASSIFIED ADS - one every three days for one year. These have about a 3% chance of EVER being read.

or...

ONE HUNDRED THIRTY SECOND RADIO SPOTS in Cleveland. Are you targeting the right audience and are they listening? 95% will never remember…

or...

FIFTY 10-SECOND TV ADS mixed throughout the day on a local cable station. Did your audience get up and go make a sandwich? Again, 95% will never remember…

or...

SEVEN NEWSPAPER ADS – 3 columns x 3” (a little more than half the size of a note card).

or...

TWO TRADE MAGAZINE ADS in which you advertise TO your competition.

or...

A YELLOW PAGES AD about the size of a drink coaster for one year.

or...

ONE WEB SITE.
A web site professionally designed and online 24 hours/day, 7 days/week, no holiday pricing changes.

Located on a place that people actually go to get news and information – their computers.

A web site that will allow you make changes to your text and pictures when YOU want the changes made…

AND the best part of all…it won’t cost you $5000 to have a web site. You’ll have plenty of money left over to use on other marketing endeavors: Pay-Per-Click, Search Engine Optimization, your web site added to your business cards, letterhead, and invoices.

You’ll have money left over to advertise in other traditional marketing methods or even have a video made of your products and services. Why wouldn’t you want a web site that attracts customers to you? For more information: www.mywebsource1.com

Tags: advertising, engine, internet, marketing, newspaper, optimization, pages, pay-per-click, search, site

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