StartUp

Leonard Campbell

Can Social Networks Attract more Leads to your Business and how?

Can Social Networks Attract more Leads to your Business and how?

View Profile
Send Message
View Profile
View Blog
View Member's Website

I have a $1,000,000 Question for you.


Can Social Networks Attract more Leads to your Business and how?

If you are trying to figure out if Social Networking /Online Marketing are going to improve your funnel of new business or not, here’s your $0.99 answer --- YES. That’s the good news.

The bad news is in the How. Without getting all techi I’m going to explain it so that a 6 year old can understand and benefit from it. I explain this on a YouTube Video but for those avid readers I can break it down here as well.


Who Do You Think You are?

I know this may appear to be a dumb question but it is absolutely, the one question that you have 9 -15 seconds to answer or you’re done! Here’s why. We are all busy professionals so the attention span for most of us is about 6-9 seconds just to see if we want to listen for the next 30 seconds. So you need to identify yourself and your expertise in milliseconds. That being said, you better identify yourself and your qualifications instantaneously. Think about it: Your toilet is overflowing with raw sewage and you need a plumber NOW. Are you going to waste your time on a guy who is a florist? NOPE! (Now the reality is that he may have over 25 years as a master plumber but you don’t have the luxury of time to explore his resume.) The point is people seek out expert advice not novice advice when available.

Everybody is a Star.
Aston Kutcher recently out produced more subscribers on Twitter than any of the media BIG Dogs i.e. CNN, Walmart, Obama. On the surface this may be no big deal. After all he’s a celebrity right? True, he is a celebrity ……………. But aren’t we all. Social Marketing is all about connections & relevancy. You have to build a following of people interested in your subject matter. As they follow you they also share this info with others. Now in the good old days (7 years ago) this was referred to as Word of Mouth Advertising or Referral Marketing. Anyone can out perform Aston because anyone with a video camera can be a star. Don’t believe me go to YouTube.

Tsung Tsu and the Art of War
I know you are wondering what the heck does a 2000 year old philosopher have to do with Social Marketing? Everything. Chapter 2 - Waging War explains how to understand the economy of war and how success requires making the winning play, which in turn, requires limiting the cost of competition and conflict. You Social marketing Strategy is a Campaign of War. You are competing for the hearts and minds of those needing to hear “The Words” of their Leader. Social Networks are how you disseminate information to your troops and would be followers. It is also how you acquire like minded people who in turn become your agents of influence to their followers, associates, contacts or what have you. IRONICALLY, this is incredibly simple to do and can be as simple as posting an email, video, website or Blog such as this one here. The problem is the enormity and vastness of the Internet. The best strategy is to ask those loyal to you to also send the information to their followers and so on, and so on. By doing this you get exponential exposure and growth in your list.

GoldMail - Drive Revenue

Social Networks and Web 2.0 are your weapons of war.
The purpose of waging war is to win. Winning can come in many forms but in this case the goal is domination so that the Internet sends new users, followers, buyers to you. There are many weapons to use, some better than others. The attraction properties of Social Networks are a key factor in Attraction Marketing but the content must have value and relevance to the reader/consumer in order for it to propagate throughout the Internet. Once you have created great content your next task is to Nuke the net so that those people seeking the content can find you. Only then, with a flood of followers, can you generate more leads from people interested in learning more about YOU, your product, and how it will benefit them in there daily lives. Web 2.0 technologies make the process of connecting and propagating easier than ever by putting content in multiply places more efficiently. By doing this your rankings are optimized and placed higher on search engines like Google, Yahoo and others.

There are many tools one can use I personally use GoldMail, IDL3.0, MLSP and MTF2.0, FREE TRAFFIC PLAN respectively. Both of these will teach anyone the “how to” but you have to be willing to put content together. You also want to use some automated processes that take care of the heavy lifting so that you spend your time talking to people who have self identified them self as BUYERS. So if you ever wondered what is so important about Twitter, Facebook, Myspace, Ning and others, "here's your Sign." By leveraging these networks your message will be placed in front of more relevant people who are seeking your solution than ever before. The beautiful part is it only cost you a few minutes a day. Somewhere out there someone is seeking the very thing you are trying to sell, Social Networks help them find YOU.

Business is based on SYSTEMS.

All business is based on systems. Having the right system can make all processes profitable and efficient. Integrating all the various Social Networks together can become tedious and redundant.
If you would like to know more and receive FREE TRAINING, add me as a friend and sign up for my FREE Webinar on Marketing. You can also add me as a friend on Tweeter, Facebook too. My special Offer: If you need leads and or want to learn how to create a profitable following, then you need a simple system that will validate you to those that follow you. This is a simple system that is profitable DAY 1 and will generate both cash and leads for you. CLICK HERE

Attraction Marketing System

Tags: affiliate, automation, build, building, clickbank, free, generate, generation, income, lead

Share This Page 

Add a Comment

You need to be a member of StartUp to add comments!

Join this social network

John Schaeffer Comment by John Schaeffer on July 3, 2009 at 9:11pm
I think the leads can be obtained from Twitter,F.B. etc or whatever social network you venture in and post your offer and also newspaper ads work well as do ezines etc. There are so very many ways to attract leads its still a task to get the leads to sign up for whatever particular offer the merchant is peddling.
overthetopaprons Comment by overthetopaprons on July 3, 2009 at 9:06pm
Thanks for the information; gives me more understanding of Social Networking.
Denise Bolds, M.S.W. Comment by Denise Bolds, M.S.W. on July 3, 2009 at 8:54pm
I have learned so much by keeping my ears open and smiling! Word of mouth is gret but also, following leads from Facebook, local newspaper and twitter really helps. Once I am at the event, I do network further by listening and smiling, and I ALWAYS have a take away for whom ever I encounter to rememer me and my business by! :)
william clements Comment by william clements on July 3, 2009 at 5:46pm
Wow, great content. Social Networking I do on a daily basis. There is a wrong way to use them and a right way. If you do it the way it should be you'll benefit in a positive way. I actually have my own ning site too!
Charlene L. Ragsdale Comment by Charlene L. Ragsdale on July 3, 2009 at 12:31pm
Hi Leonard,

I appreciate your attempt to give out this information. Unfortunately, Leads and converting those Leads are two different business concepts. I can create 1000's and 1000's of leads a day. But...................so I am not repeating myself, again and again - here is my Blog on this subject: Click Here
Power of PINK Breast Cancer Fou. Comment by Power of PINK Breast Cancer Fou. on July 3, 2009 at 11:36am
Leonard, I want to thank you for this post. I was still confused as to how social networking could help my organization. Even though networking is not bringing in any donations, it is giving our organization the exposure we need. I have a tracking system that tells me how many hits I am receiving on my website, as well as where they are from. I see I am getting hits from all over the country. Ontario, Canada is showing a large response to my website. this tells me where the people are that are interested in breast cancer &/or awareness. So, as I expand to different cities and states, I have a lead as to where to go next.

Thank you.

© 2009   StartUp | Report Spam and Scams |

Get Featured  |  Issue  |  Privacy  |  Terms of Service

Sign in to chat!