Honesty In Business - does recession give good reason for dumping it?

Over the last few months I have begun to experience a rising number of hostile telephone sales calls and some very agressive face to face encounters. As a teacher of the art of business and the protocols of running a business and a business owner I have very strict standards. However recently the students I work with are being put under more and more pressure to sell by any means possible.

Can we condone this style of honesty just to get enterprise moving? I think not.

Here is my reply to learners and sales persons:

3 reasons why honesty works.

1 As a person you must have a positive feeling about yourselve and therefore the way you present a product. No matter how good you are the buyer can always pick up the tell tale signals. So for self belief, less stress and greater sincerity.

2 Fewer complaints and less resentment built up with customers in the long term, they are respected and their needs always a bonus for the consumer, let them enjoy the experience

3 Reduced pressure from those who set targets, unrealistic targets are unachievable and the sooner those who set the targets find out the better. Never be afraid of people who tell you to something they are not capable of doing or those who expect you lose your self respect, it isn't worth.

Can't promise a trouble free life but you will sleep at night, honesty sells a heck of a lot better and for far longer than deception and pressure.

Thanks for reading