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If you’ve looked at the prices of autoresponders that
are available online, you may have decided to search
for and use a free autoresponder for your marketing
needs. Using free autoresponders is acceptable in
certain situations, and in the world of Internet
marketing, any autoresponder is better than not
using an autoresponder at all!

Your first option for a free autoresponder should be
the one that comes with your webhosting account –
if you have a webhosting account. These
autoresponders can easily be set up through the
control panel of your website, and they do not
contain advertisements from the autoresponder
company or webhosting service. If you do not have
a hosting account, or your hosting
account does not include autoresponders, there are
other options that you can pursue.

There are many free autoresponder services to
choose from. These services are free, because the
company makes their money by placing a small
advertisement in each message that your
autoresponder sends out. These advertisements
may appear at the top of your auto responses, or at
the bottom, depending on which company you use.

Many paid autoresponder services offer a free version
as well. These free versions may or may not include
advertisements in the outgoing messages. These
lighter versions of the paid autoresponders typically
do not include many of the powerful features of the
paid versions. But if you don’t need the more
advanced features, this is a great choice.

Most free autoresponders have a limit on the number
of subscribers you can have. Many people start out
with the limited free versions, and then upgrade to
the paid versions once their lists are large enough
to exceed those limits. Many marketers don’t feel
that the expense of the autoresponder is warranted
until the list that they are building is turning a profit.
From a business standpoint, this makes sense.

As the owner of a business, you are the only one
who can decide whether you need a paid
autoresponder service, or if a free one will do the job.
If your list is small, a free autoresponder should do
everything that you need it to do, but as your list
grows, you should definitely consider upgrading.
However, having the small advertisements that the
free services place in the outgoing
messages may present a problem if the ads
compete with what you are trying to sell. They may
even pose a problem if they do not directly compete
with your product or business. Again, this depends
on what you are trying to accomplish with your
autoresponder.

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Matt LaClear Comment by Matt LaClear on May 25, 2009 at 3:04pm
check out www.freeautobot.com . They have a fairly decent free autoresponder we use for some of our customers.
Kristy Reisinger Comment by Kristy Reisinger on May 25, 2009 at 9:42am
Wow! Thanks for the helpful advice Matt. I don't have an autoresponder and I am wishing to get one...thanks for informing me of the fact that there are free ones out there. I need it since I don't have a lot of customers right now. Thanks again,
Kristy M. Reisinger
http://auctions.overstock.com/cgi-bin/auctions.cgi?page=search&type=4&bysell=turtle17801999
Matt LaClear Comment by Matt LaClear on April 15, 2009 at 9:00am
Hi Katrina...I would consider any opt-in list under 1000 names to be a small one.
Katrina Oakley Comment by Katrina Oakley on April 15, 2009 at 8:57am
Hi Matt!
What is considdered a small list?
Matt LaClear Comment by Matt LaClear on April 14, 2009 at 8:32pm
Hi Dewarren...by far the best is Aweber. You can get a free 30 day trial with them at www.autorespondergold.info !

Kim...yeah I recommend you get into your Aweber account and just start watching all the tutorials on how to use it. I just got into using the email analytics and let me tell you that it is a pretty robust and powerful tool.
Dewarren Moses Comment by Dewarren Moses on April 14, 2009 at 8:11pm
Hey Matt,

What paid autoresponder do you recommend for someone like me that's music focus?

Thanks,

Dewarren Moses
Mo Dogg Records LLC
Kim Williamson Comment by Kim Williamson on April 14, 2009 at 7:11pm
Hi Matt, Thanks for the info on Autoresponders. I have aweber but I am so far not using it to it's fullest capacity yet. It is a paid one too so I guess I need to get it in gear. :)

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